Cookie Policy

What Are Cookies?

Cookies are small text files sent to your browser when you visit a website and stored on your device. They help the site work correctly, remember your preferences, and provide a better experience.

Types of Cookies We Use

1. Essential Cookies

Required for core site functions (login, cart, form submission). The site cannot function without these. No consent is required.

• Session management
• Cart contents (tarpa_cart_id)
• Security and fraud prevention
• Language preference (NEXT_LOCALE)

2. Performance / Analytics Cookies

Help us understand how the site is used. Collect anonymous data. Used with your explicit consent.

• Google Analytics 4 (_ga, _ga_*)
• Vercel Analytics
• Hotjar (user experience)

3. Functional Cookies

Remember your preferences (language, currency, display options).

4. Marketing / Advertising Cookies

Used to show you ads relevant to your interests. Loaded only with your explicit consent.

• Meta / Facebook Pixel
• Google Ads remarketing
• TikTok Pixel

Third-Party Cookies

Our site uses third-party services for analytics, payments, and communication. These services have their own cookie policies:

• Google
• Shopify
• Meta / Facebook
• Vercel

Managing Your Cookie Preferences

You can accept, reject, or delete cookies via your browser settings. All browsers offer this feature:

• Google Chrome
• Firefox
• Safari
• Edge / Internet Explorer

Note: Disabling essential cookies may prevent the site from functioning properly (e.g., cart and checkout).

Retention Periods

• Session cookies: deleted when browser closes
• Persistent cookies: 30 days to 2 years
• Language preference: 1 year
• Analytics cookies: 14 months (Google Analytics default)

Contact

For questions about this cookie policy, email info@tarpatactical.com.